Why I Decided To Pursue A Career In Advertising

Why I Decided To Pursue A Career In Advertising

Growing up I was never very good at math or science. I loved to learn, but writing, reading, art and music were the only things that came easy for me. Throughout high school I was involved in just about everything. I thought something was wrong with me because I was average at a lot of things but never felt like I could do one thing really well. 

As I neared graduation I had to decide what the heck I wanted to do for the rest of my life. I chose Drake University for a few reasons:  

  • It was the perfect distance from home.
  • I loved Des Moines.
  • I was the only person I knew that was going there. 
  • All of my college credits transferred. 
  • It wasn’t too big or too small. 

But isn’t college about the academics? Oh yeah, I decided to study advertising. My only reasoning for this was that my cousin had graduated from Drake with degrees in Advertising and Graphic Design. It sounded like a good place to start.

Well, I was lucky. As I dove further into my course work, I learned more about the advertising industry than I ever imagined. Rather than staying on the creative track, I decided to work towards the consolidated major (Creative and Account Management). The math that once seemed so hard to figure out became exciting in my media planning class. The science became a lot more interesting when I studied consumer behavior. And finally, the writing, reading, art and music was still a key component in my learning experience. 

Now, I’ve reached another milestone. Another senior year. Another time to question what the heck I want to do with my life. Honestly, I still couldn’t tell you exactly what that will be. But I can tell you that wherever I do end up, I’ll be working in advertising. Because I finally found a way to combine all of those things I thought I was average at into something I’m really great at.